AI Insights · Timothy · July 2024
Latin America's Top 5 Theme Parks Apps Show Mixed Trends in Q2 2024
Sensor Tower's data reveals diverse trends for the most popular theme parks apps in Latin America during the second quarter of 2024, with fluctuations in downloads and active users.
In the second quarter of 2024, Latin America's leading theme parks apps exhibited varied performance trends according to the latest data from Sensor Tower. Here's a glimpse into how these apps fared.
My Disney Experience saw a noticeable uptick in weekly active users, climbing from 16K to over 18K, while downloads increased from 12K to 15K. Revenue peaked at nearly $28K in late April before tapering off to just above $21K by the end of June.
Meanwhile, the Disneyland® app's weekly active users also rose, starting at 41K and ending at 43K. The app's downloads showed a consistent increase from 11K to over 12K. Revenue for Disneyland® experienced a dip mid-quarter, falling to $461 but recovered to $603 by the quarter's end.
NBCUniversal Media, LLC's Universal Orlando Resort app maintained a steady trend in weekly active users, starting at 20K and growing to nearly 20K. Downloads saw a gradual increase from 6K to 6K.
The Beto Carrero World app, despite not generating revenue, showed an interesting trend with downloads starting at 6K, dipping mid-quarter to just under 5K, and then rebounding to 7K. Weekly active users followed a similar pattern, initially at 26K, dipping to 23K, and rising again to 26K by the end of the quarter.
Lastly, Universal Studios Hollywood™ also reported no revenue, but downloads and active users varied. Downloads began at 5K, reducing to 4K mid-quarter, and then picking back up to over 5K. Active users started at 18K, decreased to 15K, and climbed back to 17K.
For more detailed insights, Sensor Tower's platform offers an in-depth look at the data behind these trends.
